Nine Inch Nails’ Trent Reznor Pushes the Envelope Further on the Latest Saul Williams Album Release
Following in the footsteps of Radiohead’s overwhelming successful release of In Rainbows through direct web distribution, Trent Reznor and Saul Williams are taking a similar approach with the release of The Inevitable Rise and Liberation of NiggyTardust! Estimates range from $5-12 million in download revenue that Radiohead has earned so far from their on site distribution efforts. Despite those numbers there is still some skepticism as to how successful lesser known artists will be using similar self distribution methods. The success or failure of The Inevitable Rise and Liberation of NiggyTardust! will be a major indicator of how the future of music distribution will play out.
The chances of success appear promising given the fact that this is the most involved in a non-NIN recording that Trent Reznor has been in since Marilyn Manson’s breakthrough album Antichrist Superstar. For those unfamiliar with Saul Williams music he is a former street poet who has opened up for Nine Inch Nails on several tours across North America and Europe. His music is loosely categorized as rap but is truly a cross genre blend of styles that is not easily pigeonholed into traditional music formats. Mixed by Alan Moulder the album is being promoted as a joint effort between Saul Williams and Trent Reznor. Williams describes the new album as “The Inevitable Rise and Liberation of NiggyTardust! is the lovechild of Trent and me.”
The Inevitable Rise and Liberation of NiggyTardust! will be available for download with a choice of choice of DRM-free 192kbps or 320kbps mp3 file sizes November 1 at http://niggytardust.com/saulwilliams/menu. Pre-orders are being taken on the site now with a suggested artist donation of $5 but will also be available for free as well. Saul Williams will kick off world wide tour in support of the release starting with a show at Washington State University November 2.